![Defining Features: Branding. The History and Relevance of Small, Yet… | by Felix Bojan Pecarski | OK Felix | Medium Defining Features: Branding. The History and Relevance of Small, Yet… | by Felix Bojan Pecarski | OK Felix | Medium](https://miro.medium.com/max/1400/0*HNqUcDRM1BmGXfLo.jpg)
Defining Features: Branding. The History and Relevance of Small, Yet… | by Felix Bojan Pecarski | OK Felix | Medium
![STOCKHOLM 20170111 Levis took out a patent in rivets 1873- 1890. Victor Fredback of Stockholm, Sweden owns more than 400 vintage jeans and parts of his vast collection will be displayed at STOCKHOLM 20170111 Levis took out a patent in rivets 1873- 1890. Victor Fredback of Stockholm, Sweden owns more than 400 vintage jeans and parts of his vast collection will be displayed at](https://c8.alamy.com/comp/2GJAFBY/stockholm-20170111-levis-took-out-a-patent-in-rivets-1873-1890-victor-fredback-of-stockholm-sweden-owns-more-than-400-vintage-jeans-and-parts-of-his-vast-collection-will-be-displayed-at-the-antiques-fair-february-16-to-19-at-the-stockholm-fair-he-considers-to-have-one-of-the-worlds-best-collections-of-vintage-jeans-viktor-is-a-jeans-lover-who-owns-more-than-400-pairs-the-oldest-from-the-late-1800s-foto-janerik-henriksson-tt-kod-10010-2GJAFBY.jpg)
STOCKHOLM 20170111 Levis took out a patent in rivets 1873- 1890. Victor Fredback of Stockholm, Sweden owns more than 400 vintage jeans and parts of his vast collection will be displayed at
![Levi's New Workwear Skirt Falda, Azul (Darkest Sky), 34 (Talla del Fabricante: 27) para Mujer: Amazon.es: Ropa Levi's New Workwear Skirt Falda, Azul (Darkest Sky), 34 (Talla del Fabricante: 27) para Mujer: Amazon.es: Ropa](https://m.media-amazon.com/images/S/aplus-media/vc/42d1dc95-587c-4720-b10a-735ce110deec.__CR0,0,600,180_PT0_SX600_V1___.jpg)
Levi's New Workwear Skirt Falda, Azul (Darkest Sky), 34 (Talla del Fabricante: 27) para Mujer: Amazon.es: Ropa
![Miu Miu y Levi's: Emma Corrin y Lila Moss ya llevan la colaboración estrella de la temporada | Vogue España Miu Miu y Levi's: Emma Corrin y Lila Moss ya llevan la colaboración estrella de la temporada | Vogue España](https://media.vogue.es/photos/609246f422a6df1683c84831/master/w_1600%2Cc_limit/Upcycled%2520by%2520Miu%2520Miu%2520in%2520collaboration%2520with%2520Levi's_det%252001.jpg)
Miu Miu y Levi's: Emma Corrin y Lila Moss ya llevan la colaboración estrella de la temporada | Vogue España
![Do you know the story behind little rivets on your jeans? - Best Vietnam clothing manufacturer service: low and high volume, fully factored - sourcing, sampling, production - High and low volume Do you know the story behind little rivets on your jeans? - Best Vietnam clothing manufacturer service: low and high volume, fully factored - sourcing, sampling, production - High and low volume](https://images.squarespace-cdn.com/content/v1/536c8f3fe4b0ffdd30e5b640/1529477895343-B3ERP30P7EY6AH63QBMY/copper-rivets-jeans-4.jpg?format=1000w)
Do you know the story behind little rivets on your jeans? - Best Vietnam clothing manufacturer service: low and high volume, fully factored - sourcing, sampling, production - High and low volume
![TIL Levi's stopped using the rivet at the bottom of the fly because when people would crouch in front of campfires the rivet would conduct the heat from the fire and burn TIL Levi's stopped using the rivet at the bottom of the fly because when people would crouch in front of campfires the rivet would conduct the heat from the fire and burn](https://external-preview.redd.it/h11XRXvzcFXhKYPciz2ghMzv-_bubyVAgO-qChVCuCs.jpg?auto=webp&s=c0dab7c2c9eeb309d2199f53e3d9d23a3a5c981d)
TIL Levi's stopped using the rivet at the bottom of the fly because when people would crouch in front of campfires the rivet would conduct the heat from the fire and burn
![vintage levis levi's jeans 501XX longjohn 1937 red tab hidden rivets selvedge selvage original usa singletab repairs worn-out crotchrivet crotch rivets v-stitch (32) - Long John vintage levis levi's jeans 501XX longjohn 1937 red tab hidden rivets selvedge selvage original usa singletab repairs worn-out crotchrivet crotch rivets v-stitch (32) - Long John](https://long-john.nl/wp-content/uploads/2017/11/vintage-levis-levis-jeans-501XX-longjohn-1937-red-tab-hidden-rivets-selvedge-selvage-original-usa-singletab-repairs-worn-out-crotchrivet-crotch-rivets-v-stitch-32-500x333.jpg)